Re-imagining The Dutch

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Our country lacks a future vision.  While water levels rise, trust disappears and technology disrupts our lives, the Dutch stubbornly try to continue the status quo.

That's why it's time for a new story, a new perspective on our national identity and its' future. And since we believe that a convincing vision is always rooted in history, we started this project.

The first step we took was an extensive research into an historical concept which is important for our national identity: The Dutch Trade Spirit. Then, we interviewed twenty historians, top entrepreneurs, and CEO's to get a better grip on this Trade Spirit.

Based on our research and their stories we created a new, inspiring vision for the future of our country. We tell this story through different media: written stories, inspiring images and a theatrical presentation called The Dutch Green Age.

Aad Ouborg, Ali Niknam,  Arthur de Jong Luneau, Atilay Uslu, Bernard Wientjes, Emilie Gordenker, Jacco Bouw, Jochum Haakma, Marieke Blom, Meiny Prins, Menno Born, Meta Knol, Michaël van Straalen, Mirjam Bink, Oscar Gelderblom, Paul Giessen, Paul Schnabel, Pieter Kramer, Rick van den Wildenberg, Ruben van Zwieten en Taco Dibbits.